Vans is a globally recognized American footwear and apparel brand, founded in 1966 by Paul Van Doren, James Van Doren, and their partners in Anaheim, California. Originally known for its high-quality skate shoes, Vans has grown to become an iconic brand deeply connected to skateboarding, street culture, and youth subcultures. Known for its durable, comfortable, and stylish designs, Vans has successfully blended performance footwear with a distinctive, casual aesthetic that appeals to a wide range of customers. The brand is perhaps best known for its signature skate shoes, such as the Old Skool, Authentic, and Slip-On styles, which feature a simple, yet recognizable design, often with canvas or leather uppers and the brand's signature rubber waffle outsole for superior grip. Vans shoes are a favorite among skateboarders due to their durability and functional design, but they've also become a staple in casual streetwear fashion worldwide. Vans has expanded its product line to include not only footwear but also apparel, accessories, and bags, all influenced by its laid-back, rebellious, and creative ethos. The brand embraces bold graphic designs, vibrant colors, and artistic collaborations with artists, musicians, and cultural icons, solidifying its place in youth culture. Today, Vans is more than just a shoe company; it has evolved into a lifestyle brand with a global presence, celebrated for its influence on music, fashion, and skateboarding communities. Vans also promotes creativity through various initiatives, such as the Vans Custom Culture competition, which encourages artistic expression in footwear design. The brand’s enduring appeal lies in its authenticity, versatility, and commitment to the culture of skateboarding and the broader creative community.